He Shaosen

June 2023，General Secretary Xi Jinping pointed out in a collective talk with members of the new leadership team of the Communist bet365 online games League Central Committee: “The Communist bet365 online games League must firmly grasp the theme of bet365 online games work in the new era，Unite the bet365 online games in the broadest possible way、Get organized、Mobilize，Inspire young people to enhance their sense of historical responsibility and mission，Inspire the youthful passion of a powerful country，Building a strong country、Serving as the vanguard in the great cause of national rejuvenation、Commando。”Contemporary Chinese bet365 online games are a generation that grows and advances together with the new era，Should the mission and responsibility entrusted by the times。With the rapid development of the Internet，The Internet has become a gathering place and a place for confrontation among young people，It has also become the main battlefield for ideological and political education work。Do a good job in bet365 online games work in the new era，Strengthen the guidance of ideological and political education for young people，Must aim at cyberspace，Focus on developing new platforms and new positions，Realizing resonance with bet365 online games through the Internet，Unite and lead the young people to bloom brilliant flowers in the fiery practice of the new era and new journey。

New era bet365 online games and the Internet achieve positive interaction

The growth of contemporary bet365 online games groups is accompanied by the rise and rapid development of the Internet，Evolving with the Internet，Let’s support each other，The positive interaction between bet365 online games and the Internet in the new era，Not only enriches and expands the living space and cognitive fields of young people，At the same time, it also injects innovative vitality into the development of the Internet。

According to the 52nd "Statistical Report on China's Internet Development" released by China Internet Network Information Center (CNNIC)，As of June 2023，The number of Internet users in my country is 10.7.9 billion，An increase of 11.09 million compared with December 2022，Internet penetration rate reaches 76.4%，Judging from the age composition of netizens，bet365 online games are the largest proportion of Internet users，In short video、Webcast、Among online car-hailing users，bet365 online games are still the main force。With the rapid popularity and widespread application of the Internet，Everyone is connected to the Internet、Network all the time、Ubiquitous Internet has become the norm for young people，bet365 online games’s Learning、Profound changes in the way we live and work。The Internet provides young people with a perspective from which to observe the world，bet365 online games can obtain information through the Internet、Grow knowledge、Broaden your horizons；The Internet provides young people with a channel to talk to the world，Young people can communicate with each other through the Internet、Daily Shopping、Entertainment and leisure；The Internet has built a platform for young people to express themselves，bet365 online games can live broadcast via the Internet、Bringing goods online、Self-media operation。The Internet has enabled more and more young people to find their own value in the huge stage of the Internet，New industries extended in the Internet era，Provides new employment options for the young generation，It can be said，Chinese bet365 online games in the digital era have great potential。

bet365 online games has profoundly influenced the Internet，The Internet is booming because of bet365 online games。bet365 online games is an important driving force for the development of the Internet，E-commerce、Online games、Online social networking、Online education and other Internet technology application scenarios are full of active young people，They continue to inject vitality and momentum into the development of the network。bet365 online games is an important force in changing and promoting the development of science and technology in the world，Many groundbreaking original innovations in the Internet field，Young scientists have made incredible contributions，China’s first world’s fastest supercomputer that uses all Chinese processors is a miracle created by a group of young people with an average age of only 27 years old；bet365 online games are an important part of the construction of digital economy，They adapt to the Internet、Digital、Emerging business formats with intelligent development trends，Created the miracle of e-commerce、The miracle of logistics、The Miracle of Payment，Is becoming the driving force for economic transformation and upgrading；bet365 online games are important shapers of Internet culture，They use short video creation、Online performance、Digital publishing and other forms，Inject youthful power into the shaping of Internet culture，But a second dimension has also been formed among young people、Photographer、Diverse subcultures such as barrage culture。

bet365 online games work faces challenges in the Internet field

The Internet has become the most daily thing in today’s society、The most powerful information distribution center，Is the main position of ideological and political education work、Main battlefield、Frontline。Many new situations、New problems arise due to the Internet、Gathered because of the Internet、Changes due to network。Currently，How the Communist bet365 online games League leads young people in the Internet field、Organizing and serving bet365 online games，We still face certain challenges。

The efforts to lead young people need to be further strengthened。Internet Era，The rapid changes of massive information and new technologies have promoted the independence of young minds and the collision of social trends，The values ​​hidden behind it have had a huge impact on the formation of bet365 online games values。Contemporary bet365 online games，Especially the bet365 online games of “Generation Z” (bet365 online games of the new era)，There are obvious characteristics of circles。Certain social trends in the process of spreading，Take the initiative to delve into these cultural circles，Integrated with bet365 online games’s online social and entertainment methods，Catering to bet365 online games psychology and discourse system，Thus attracting young people、Influence and even mobilization power，Even taking advantage of the potential sub-healthy psychology of some young people，Capture the collective emotions of young people，Disintegrating the psychological defenses of young people，To achieve the psychological differentiation of bet365 online games、The purpose of radicalizing bet365 online games behavior，Some young people can easily “yaw” on this。The development of the Internet has changed the traditional ideological and political education model，If the work of bet365 online games ideological leadership is too conservative and rigid，Unable to combine with the actual situation of today’s bet365 online games，It is difficult to attract young people to stop here，It is even more impossible to give full play to the leading role of the bet365 online games League organization。

The degree of rooting in bet365 online games needs to be further deepened。Past，bet365 online games is generally based on blood relationship、Geography、Communicate and gather through kinship and other relationships，It is a circle of acquaintances with stable characteristics，Emotion、Organizational compliance factors account for a large proportion in the social participation process，So in traditional social networks，Each network is relatively independent，Communication with other networks is more restricted。But in the Internet era，Changes in the way young people relate to the world and interact with their peers，They are used to using WeChat、Weibo、New media platforms such as short videos，Based on karma、Qu Yuan、Make new friends online through Zhiyuan and other relationships，Thus building a new communication circle that is different from the traditional one。Facing the changes in the scope and methods of bet365 online games social interaction in the digital era，The Communist bet365 online games League organization established with regional ties has been worn out to a certain extent，The working methods of organizing bet365 online games need to be improved，The use of new online media to carry out work needs to be strengthened，How to use the Internet to open up new frontiers for ideological and political education in the context of the new era，worth pondering。

The breadth of serving bet365 online games needs to be further expanded。Internet Era，Various values ​​and cultures are intertwined、Integration and penetration，The diverse coexistence of Internet culture has caused great changes in young people’s cognition。simultaneously，Their cognition and expression show new and implicit characteristics，In digital interaction，Emoji has become an important form of communication among young people，The formation of a new network social circle culture；The active figures of young people flash in the cyberspace，They often appear anonymously and frequently speak out for "new news" through online chatter，And actively communicate with other speakers。Facing new changes in the thoughts and behaviors of young people，How the bet365 online games League Organization can grasp the real needs of young people，Carry out service actions close to bet365 online games，Strengthen cohesion and leadership among young people，is an important direction of its work。

Improve the leadership, organizational and service capabilities of the Communist bet365 online games League organization

bet365 online games on the Internet，The work of the group must be done online。The closer to the Internet，Only in order to be closer to young people，Only the work of the bet365 online games League will be close to the hearts of young people。Faced with the cognitive model and behavioral characteristics of contemporary young people, both have obvious network characteristics，We must adapt to changes，Change the way of thinking，Place the construction of the Online Communist bet365 online games League in an important position，Promote the online work of the bet365 online games League organization、Service Internet、Activity Internet，Make the Internet work for me，Achieving a positive and healthy Internet culture to lead young people、Shaping young people，Serving bet365 online games。

Insist on ideological leadership，Sing the main theme of online public opinion that leads young people，Leverage the leadership of the bet365 online games League organization in improving the ideological and political consciousness of young people。The Communist bet365 online games League must firmly grasp the fundamental task of cultivating builders and successors for the cause of socialism with Chinese characteristics for the Party，Follow the laws of ideological and political work and the laws of bet365 online games growth，Highlight education of ideals and beliefs，Use the Internet to sow the seeds of faith in the hearts of young people，Let the light of ideals and beliefs illuminate the road to bet365 online games，Be a good “guide”。We must make full use of the Internet to strengthen ideological and political education and guidance for young people，Make an effective combination of mainstream ideas and activities that young people like to see。Universities in various places should increase the provincial level、Strength in the construction of school-level network ideological and political center，Form a three-dimensional network ideological and political platform matrix。Continue to promote new online media to empower ideological and political leadership work，Take China’s road、China’s achievements、Chinese stories told vividly、Speak profoundly，Let the bet365 online games be heard among the noise、Can hear the right voice，Lead the bet365 online games to establish the lofty ideals of communism，Stick to the common ideal of socialism with Chinese characteristics，Unswervingly obey the Party’s instructions、Follow the party。We must cultivate a healthy and progressive Internet culture，In order to subtly enhance the road confidence of young people、Theoretical confidence、System confidence、Cultural confidence，Let socialist core values ​​​​fill the cyberspace。Strengthening cyberspace governance in accordance with the law，Control unhealthy trends，Strengthen positive online publicity and guidance，Boost confidence in bet365 online games development，Enhance the confidence of young people to forge ahead in the new era，Lead young people to strive to become ideal、Dare to take responsibility、Can endure hardship、Good young people in the new era who are willing to work hard。

Adhere to the matrix and exert force，Enter the cyberspace where young people gather，Improve the organizational power of group organizations in cyberspace。Create a clean and upright network environment，It is necessary to combine the network advantages of the Internet with the organizational mobilization advantages of the Communist bet365 online games League，Coordinated online、Two fronts offline，Occupy and make full use of the Internet, a gathering place for young people，Be a good “intimate person”。Adapt to the Internet Ecosystem，Aiming at bet365 online games gathering on the Internet、Characteristics of online social networking，By utilizing various niches、Professional new media platform，Break through the hierarchical model，Via WeChat group、QQ group and other instant messaging methods，Insert the pole to the end，Contact bet365 online games directly，Deeply rooted in bet365 online games。Leverage the unique advantages of new media，Open up a new front for ideological and political education in the context of the new era，Create an official new media public account as the main body，Using WeChat public account、Weibo、Tik Tok、New media matrix based on platforms such as Station B，Integrate collaborative network education elements and resources，Through focused editing and in-depth high-quality content creation，Speak collaboratively、Matrix Boot、Go straight to bet365 online games。Incorporate “real world” into content supply，It must be emotionally attractive，Can persuade people rationally；Multi-screen distribution in form、Combined communication，Use online "key-to-key" to promote a wider range of offline "face-to-face"，Effectively build concentric circles of bet365 online games work online and offline。

Insist on active integration，Building an online home to serve bet365 online games，Improve the service ability of bet365 online games league organizations that care about young people。We must persist in putting bet365 online games first，Based on realistic concern for the demands of young people in the Internet era，Be a good friend to young people，Not a young official，Be a good "enthusiastic person"。Care about the confusion of young people，Combining the group behavioral preferences of young students in the "fragmented era" of the Internet，Taking into account the differentiated needs of different individuals，Innovative ideas and methods，Breaking through the circle boundaries，Use interactive、Experiential、Actively integrate into the ideological circle of young students in a penetrating way、Friends Circle、Life Circle，Use bet365 online games voice well，Strengthen network interaction，On the basis of respecting young people’s subjective consciousness and expressive wishes，Proactively answer questions for young people who are at the confused intersection of their growth，Guide them to respect the rules，Strengthen bet365 online games groups’ attention and understanding of major themes，Guide them to look at hot social issues objectively、Speak sensibly on the Internet；Care about the hopes and wishes of young people，Analyze the emotional expression of young people on the Internet，Understand the expectations of young people，Actively respond to the concerns of young people，Think about what young people think、The urgent needs of young people，Promote the orderly development of bet365 online games，Use the Internet to provide more growth platforms and environments for young people，Create more opportunities for young people in the development environment，Be deeply rooted in the bet365 online games、Rely fully on bet365 online games、Everything is for the bet365 online games、Really understand and respond to bet365 online games。[The author is Secretary of the bet365 online games League Committee of the Ocean College of China University of Geosciences (Beijing)，This article is a phased research result of the 2023 ideological and political education research project for college students "Research on Online Public Opinion Governance in Colleges and Universities" (Project No. XG-SZ202308) of China University of Geosciences (Beijing)]