In order to better and more comprehensively understand the connotation of business English major in the context of new liberal arts construction、Current situation and teaching strategies,Promote graduation thesis reform,The School of English of our school selected two teachers, Zhang Guojian and Wang Juan, to participate in the 2020 bet365 slot gamesng College Business English Course Teaching Methods Online Training Class。November 20-22,Two teachers listened to Professor Bowen’s "Graduation Project Theory for Business English Majors" through the Tencent Conference Online Platform、Principle、Strategy、Lectures with the theme of "Method"。
Professor Bowen is an expert of China International Business bet365 slot gamesng Research Association、Executive Director of China International Business bet365 slot gamesng Society,Executive Vice President and Secretary-General of Zhejiang Business bet365 slot gamesng Association、Dean of the Business bet365 slot gamesng Department of Zhejiang Gongshang University,Has rich theoretical knowledge and practical experience in the field of business bet365 slot gamesng。
Baowen takes the interdisciplinary characteristics of Business English as the starting point,Interpretation of the bet365 slot gamesng standards for business English majors,And focused on the exploration, practice and experience results of the graduation project of the undergraduate business English major of his school,Shared the source of the graduation project topic、Guidance points on report content and framework。She pointed out,Business English graduation project is a summative practical teaching link used in the final stage of the teaching process,Passed Graduation Project,Learners can comprehensively apply various theoretical knowledge and skills learned,Ability to apply business English、Cross-cultural communication skills、Business practice ability、Practice of critical thinking and innovation skills。
Bowen explained in detail the principles of graduation project for Business bet365 slot gamesng major、Contents and methods。Business bet365 slot gamesng major graduation project with purpose、Comprehensive、Practical、Creativity and professionalism are the principles,With business plan (including marketing creative plan)、Business Research Report (Market、Industry research reports) and business case analyzes are the content carriers,Adopt different research methods for design。For example in a business case,Should be combined with relevant professional theoretical knowledge,Looking for business cases around you,Carry out industry and enterprise research,Collect and describe data,Analyze the problem and finally propose a solution。
Also,Baowen combines the social background and employment prospects of business English majors in today's society,Pointing out that there is a huge demand for business English talents in society,This has greatly enhanced bet365 slot gamesng’ confidence in the profession,It also provides a useful reference for guiding students in planning their future career direction。The end of the lecture,The participating bet365 slot gamesng had a lively exchange and interaction with Bowen on some issues and confusions in the graduation practice session。
Through this lecture,The two bet365 slot gamesng had a more comprehensive understanding of the design of the business English major curriculum system and the development of teaching activities,Inspired,Benefited a lot。This lecture also put into action the reform method of the graduation thesis of the School of English、The transformation of theory into practice adds new impetus。
Our school teachers participated in the 2020 bet365 slot gamesng College Business English Course Teaching Methods Online Training Class
The theme of the lecture is "Graduation Project Theory for Business bet365 slot gamesng Majors、Principle、Strategy、Method”